MyUS.com
  • - Marketing
  • Chicago, IL, USA
  • Salary
  • Salary
  • Full Time
  • MyUS Benefits Package - Medical, Dental, Vision, Company Paid Life, PTO, Holiday, 401K match

Digital Marketing Specialist (Global eCommerce)

MyUS.com is looking for a talented, passionate individual with the ability and desire to learn international digital marketing best practices. The Digital Marketing Specialist will thrive in a fast-paced, innovative environment and possess outstanding analytical and strategic thinking skills. They will partner with our Marketing Director, Marketing Manager, Designer, fellow Digital Marketing Specialists and others to develop marketing assets across multiple marketing channels. They must be able and eager to manage multiple responsibilities.

This individual will contribute to improving our current global footprint from a tactical and strategic level and support various digital marketing channels. They will work with each channel lead to learn the latest and most successful marketing strategies in the business. They'll promote our B2C and B2B shopping and shipping services, as well as U.S. merchandise, through our apps, browser extensions, and website. Some of the responsibilities of the role include:

  • Create ad and email copy and creatives, landing pages, press releases, and website copy to achieve marketing goals

  • Provide marketing support for our new shopping and shipping products, including market research and strategy development     

  • Assist Director of Marketing in Search Engine Marketing (ad writing/testing, reporting, campaign and landing page optimization for our PPC, GDN and Paid Social campaigns)

  • Work with the Marketing Manager to expand and develop our extensive CRM strategy

  • Analyze data across multiple channels and develop insights against key KPIs for channel owners

  • Launch and promote brand awareness campaigns (from traditional public relations to cause marketing or giveaways)

  • Support strategic marketing efforts for business partnerships

  • Assist with social media marketing strategy and execution

This job will teach the A-Zs of digital marketing and cross-border e-commerce. The Digital Marketing Specialist will be an integral part of the marketing team, helping execute strategy and report on campaign results while learning some of the key elements behind success with world-class digital marketers who are experts in their fields.

The Digital Marketing Specialist Will:

  • Work with a fast-paced established global company

  • Gain retail and cross-border e-commerce experience

  • Gain quantifiable training and experience in earned, paid and owned media channels

  • Run cutting-edge marketing campaigns that have a direct impact on the business' bottom line

  • Earn opportunity for advancement

 

Required Knowledge, Skills and Abilities:

  • At least 1-year previous work experience in digital marketing

  • Strong understanding of and interest in current digital marketing concepts, trends, strategies and best practices

  • Ability to work with, analyze and present data (Google Analytics, CRM, Optimizely and Adwords experience a plus)

  • Experience copywriting for e-commerce sites and other media channels

  • Ability to track and work towards business goals and KPIs

  • Be comfortable taking initiative to find and solve problems, and take lead on projects

  • Be eager to learn and grow, be hungry to succeed

  • Be passionate about international marketing and not afraid to speak up

 

Desired Skills:

Any experience in the below areas is a bonus:

  • Understanding and implementation of SEO best practices

  • App/browser extension marketing

  • Experience planning campaigns from strategy through to execution

  • Experience drafting press releases and working with a PR agency

  • Basic technical understanding of websites (you know HTML and understand tracking/website analytics)

 

This is a centrally located opportunity in our Chicago Loop office. Relocation is not offered.

MyUS was originally conceived as a means for expatriates to receive US catalogs and mail overseas. This simple idea flourished and quickly grew into a pioneering global company that opened US retail channels to international shoppers.

For 20 years, consumers around the globe have trusted MyUS to provide a simple, reliable way to shop US online stores and ship their purchases worldwide. We deliver a streamlined and cost-effective shopping experience and shipping experience to 400,000+ members in 220 countries and territories.

MyUS has been named to Inc. magazine's 5000 fastest-growing private companies six times since 2008, and for good reason. As the first and largest company in the industry, MyUS receives and ships over $260 million in eCommerce purchases annually, with hundreds of new members joining every day.

Only MyUS has the resources, expertise, customer dedication, and global experience to make shopping and shipping from the US consistently fast, dependable and affordable. MyUS locations include its corporate distribution and operations facility in Sarasota, Florida, and a Marketing office located in downtown Chicago.





MyUS.com
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